Jake Smolarek

Jake Smolarek

I Don’t Build Motivation. I Engineer Results.

As featured in “The Times, Business Insider & Yahoo”

27k+ hours spent coaching
17+ years of experience
1500+ happy clients
177+ testimonials

High-Performance Life Coach for High Achievers

As one of London’s leading life coaches, I’ve discovered the one fundamental truth that separates the Winners from the Wannabes.
It has nothing to do with motivation, talent, or luck. It’s about the system they execute.

The Difference Between Wanting and Winning

Success isn’t a feeling. It’s a price: discipline, sacrifice, clarity. Most people confuse “wanting more” with “working for more”, and that’s why they stay stuck.

My work as a life coach is for the few who refuse to settle, founders, executives, and high performers, who are done with chasing motivation and are ready to install systems that guarantee results. No endless pep talks. No therapy dressed up as coaching. Just direct frameworks that force you to level up and make progress non-negotiable. I don’t partner with people who want comfort. I work with A-players who demand execution and expect to be held to a standard higher than they’ve ever set for themselves. This isn’t another coach-client arrangement; it’s a partnership built for results.

In 17 years and over 27,000 hours of coaching, I’ve worked with more than 1,500 clients. From 22-year-olds building their first 6-figure business, to CEOs scaling companies from £80M to £140M, to executives negotiating £500k board roles. I’ve worked with ultra-high-net-worth clients from the US, Europe, and the Middle East – leaders navigating the complexities of billion-dollar enterprises and family legacies; people who don’t need more money, but the rarest commodity in their world: unfiltered truth and a system built for relentless progress.

My work isn’t for everyone. It’s for the ambitious few who are ready to stop wanting and start winning.

Success Stories

Real Clients. Real Success. Real Results.
From feeling stuck to landing his dream job, entering a happy relationship, and transforming his entire life. This is Egis’s story:

“Within the first couple of months of coaching, I achieved several incredible outcomes. I found an amazing, well-paid job, far beyond what I had expected, all with Jake’s support. I also entered a happy relationship, moved into the flat I had always dreamed of, started travelling the world, and gained a deeper understanding of myself. The journey has been truly transformative.” 

Egis — Business Change Manager at London’s Leading Law Firm

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The Operating System for Winning

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Winners don’t have a secret ingredient that others lack. They lack something everyone else has: an off-switch. They don’t run on motivation; they run on a different operating system. I don’t give you pep talks or theories. I install that OS. It’s a complete architecture for performance, built on brutal truth and relentless execution.

The core of this system is the one non-negotiable law of progress:

Learn → Practice → Master → Become a F*cking Legend

This isn’t a goal; it’s the path. It’s the structured, inevitable journey from ambition to total authority. We don’t hope to become legends; we engineer the process, step by step.

To execute this path, the OS comes with three core applications designed for the chaos of the real world:

Before you can conquer a territory, you must first define it. We install brutal clarity on your ultimate destination. Most people drift. My clients don’t. They know exactly where they’re going and how fast.

This isn’t a dream; it’s a set of coordinates. With it, every decision becomes a simple “yes” or “no”, eliminating the fog of war.

The 10–80–10 Rule: Your Engine for the Grind

Ambition is born in the first 10% and celebrated in the last 10%. Legends are forged in the brutal, boring 80% in the middle. This framework is the machine that gets you through it when motivation has long since died, turning discipline into an automated habit.

No 0% Days: Your Daily Execution Protocol

Momentum is a non-negotiable asset. This protocol is simple: you make measurable progress every single day. No exceptions. No excuses. It’s the compounding engine that makes long-term victory a mathematical certainty.

This is my system. It’s not a collection of hacks; it’s an integrated architecture designed for A-players. If you’re one of the few ready to pay the price and install an OS built for total domination, your search is over.

This is not a programme you join. It’s a standard you step into, and once you cross that line, your operating system for life and business will never look the same again.
This standard was forged over two decades in the trenches. To understand the architect behind this system, read the full story of Jake Smolarek.

The Coaching Library of Alexandria

Those are not blog posts. They are a declaration of war on mediocrity. I’ve opened the entire library to all who are serious about mastery.

My philosophy is simple: I engineer results. While my one-to-one work is reserved for a select few, I have built the most comprehensive library of coaching knowledge in the UK, open to all who are serious about mastery. These are not articles. They are the definitive, encyclopedic guides to the core disciplines of coaching.

I don’t write to impress algorithms. I write to reprogram how high-performers think. If you’re looking for motivation, scroll away. If you’re ready for mental architecture, welcome to the source.

Life Coaching: What Is Life Coaching: The Architecture of Human Performance (55,000+ words)

Business Coaching: What Is Business Coaching: The No-BS Operating System for CEOs and Founders (55,000+ words)

Executive Coaching: What Is Executive Coaching: The No-BS Operating System for Leaders at the Top (31,000+ words)

Accountability Coaching: What is Accountability Coaching: The No-Excuse Operating System for High Performers (52,000+ words)

Career Change Coaching: What Is Career Coaching: The Unsentimental Playbook for Career Mastery (51,000+ words)

High Performance Coaching: What Is High Performance Coaching: The System for Relentless Execution and Engineered Results (46,000+ words)

Team Performance Coaching: What Is Team Coaching: The Operating System for High-Stakes Teams (65,000+ words)

Each of these works is more than an article; it’s a blueprint. Every page was built to replace motivation with structure, theory with practice, and excuses with execution. Read one if you want insight. Read all of them if you’re ready to install a new operating system.

My Clients Say

Before my coaching sessions with Jake, I was in a terrible position. My relationship was in a bad state, my feelings and sense of self-worth were very low, and I was barely able to stay emotionally stable. I hated my job and my whole life. However, since working with Jake, I’ve become much stronger, my self-belief went through the roof, and I know how valuable I am. I have found a company I love to work for, and my relationships with others are much more profound and exciting.

Tina Patel – Lawyer

Jake is a fantastic coach who gets to the core of the issues excellently. He helped me to take drastic steps (they were needed!), which brought me a massive shift in my business and my family life. Now, I work less, earn double that I used to and have more time for my kids. What I like about Jake is that he can be straightforward if needed and when necessary. He is not afraid to ask the difficult (fundamental) questions when the situation calls for them. An outstanding return on investment! Thank you, Jake. See you again soon.

Peter Barnes – Entrepreneur

When I started coaching with Jake, I was in the darkest depths of my relationship, my business, and my entire life. I was a walking shadow, and I couldn’t see any light at the end of the tunnel… However, Jake helped me to turn everything around and put me on the right tracks. His coaching helped me to change how I can see the world. The impact it has had on my business and personal life is priceless. His business ideas are so easy to implement and at the same time very powerful!

Ben C. – Business owner

Jake’s work as a coach has had tremendously positive feedback on my life. I feel like a different person. Working with Jake has helped me to concentrate on my vision, goals and the essential ACTIONS! Without a doubt, he has helped me achieve more in a few months than I did in the last five years. I am a different person now compared to when I initially started my coaching sessions with Jake.

Neil Coker – Founder and CEO

The only thing I can say is a “huge thank you, Jake”! I already had the right tools in place to create a good income. However, Jake added a few missing puzzles to my plan and helped me accelerate my income tremendously in just a few weeks. He could see what I was missing and helped me to make the right decisions and changes. It wasn’t always easy, but it was worth it.

Denise Green – Peak Performance Coach

Jake helped me change my life when I felt lost. I decided to work with him because I wanted to change my career path. With his genuine personality and sense of humour, I instantly connected with him. He helped me find my new way, and I am now doing what I always wanted to do, but wasn’t brave enough to try. Jake believed in me when I doubted every action and feeling I had. He pushed me to my limits, so I had to break them, and to my surprise, I did.

Tom Bayliss – Writer and editor

Jake’s work as a coach has had tremendously positive feedback on my life. I feel like a different person. Working with Jake has helped me to concentrate on my vision, goals and the essential ACTIONS! Without a doubt, he has helped me achieve more in a few months than I did in the last five years. I am a different person now compared to when I initially started my coaching sessions with Jake.

Neil Coker – Founder and CEO

The only thing I can say is a “huge thank you, Jake”! I already had the right tools in place to create a good income. However, Jake added a few missing puzzles to my plan and helped me accelerate my income tremendously in just a few weeks. He could see what I was missing and helped me to make the right decisions and changes. It wasn’t always easy, but it was worth it.

Denise Green – Peak Performance Coach

Jake helped me change my life when I felt lost. I decided to work with him because I wanted to change my career path. With his genuine personality and sense of humour, I instantly connected with him. He helped me find my new way, and I am now doing what I always wanted to do, but wasn’t brave enough to try. Jake believed in me when I doubted every action and feeling I had. He pushed me to my limits, so I had to break them, and to my surprise, I did.

Tom Bayliss – Writer and editor

Jake offers an excellent service. It is incomplex and at the same time full of wisdom. He was able, in a straightforward way, to help me find my inner truth. At the same time, he inspires, not only through his fantastic support, faith, and confidence but also with his contagious vibrancy and beautiful personality. My self-belief and determination have soared. I can honestly say since coaching with Jake, my life has never been lovely. I wholeheartedly recommend him as your life coach!

Mary Larson – Doctor

Jake! The only thing I can say is THANK YOU THANK YOU THANK YOU!!! You have changed my life for the better. Finally, I feel like I am alive. Thank you for showing me that I can do what I always wanted to do.

Romario Ramirez – Business owner, Speaker & Artist

Jake is a great coach. My sessions with him were fantastic and open minded. I thought I knew a lot, but he gave a lesson that we can not ever stop learning and getting better. Jake is very intelligent, alert and unique. He looks through people to find the right path for everyone he works with. He is very experienced and I’m truly grateful for the support he gave us to work through this troubling time. He is definitely made for being a life coach.

Steven P. – COO of a large corporation

Working with Jake gave me tremendous confidence and motivation. He is an excellent coach, and I’d highly recommend him to anyone looking for one. He took me from talented but with a lack of confidence and self-belief to a bold athlete. He has taught me to dream big dreams, aim to the top and to be the best. Now I am interested only in the 1st place – second place is the first place among the last ones.

Shaun T. – Athlete

Getting a coach was one of my best decisions in life! If you are hesitating, please STOP! In my case in a few short months, I went from procrastinating and agonising over taking my next step, to putting myself out there and succeeding! It was an amazing and profound experience. Jake is intuitive and positive. And most importantly, he doesn’t waste time. His style is an excellent balance of “let’s get things done” and also creative and exploratory. He seems to know when to focus on the concrete goals and when to explore our motivations and feelings.

Matt – Investor

Jake coached and mentored me through the first phases of my internet company. He is a very talented, knowledgeable and experienced businessman. I cannot speak highly enough about him and his incredible help. Jake helped me a lot by merely believing in me and my business. My confidence soared through the roof from the very first chat with this brilliant man. He helped me set up my own online fashion business, and it is running very successfully now. Thank you for your impressive help. Keep doing what you are doing!

Jane Ho – Online Entrepreneur

I can highly recommend Jake and his excellence services. He helped, mentored me and coached me to take me and my business to the next level. And then another and another one. I can not thank him enough!

Susan Mason – Business Owner

Before my coaching sessions with Jake, I was in a terrible position. My relationship was in a bad state, my feelings and sense of self-worth were very low, and I was barely able to stay emotionally stable. I hated my job and my whole life. However, since working with Jake, I’ve become much stronger, my self-belief went through the roof, and I know how valuable I am. I have found a company I love to work for, and my relationships with others are much more profound and exciting.

Tina Patel – Lawyer

I have just one word to describe this guy: Phenomenal! Jake gave me the tools, insights, and courage to chase my real dreams. Thanks to life coaching with Jake, my life has changed dramatically! I am now on my way to realise my biggest dreams and goals. The techniques Jake has given me are life-changing. Jake is the best coach I have ever met.

Aimie Clarkson – Artist

Jake is a fantastic coach who gets to the core of the issues excellently. He helped me to take drastic steps (they were needed!), which brought me a massive shift in my business and my family life. Now, I work less, earn double that I used to and have more time for my kids. What I like about Jake is that he can be straightforward if needed and when necessary. He is not afraid to ask the difficult (fundamental) questions when the situation calls for them. An outstanding return on investment! Thank you, Jake. See you again soon.

Peter Barnes – Entrepreneur

What a tremendous coach. Jake has a very unique and powerful style. His help allowed me to fix my objectives and build a very profitable online business. He pushed me to reach my full potential! I have been motivated and inspired, and have learned powerful tools for my business and personal life. I feel the happiest in my entire life. Thank you so much. You are a huge inspiration, Jake!

Robert Yau – Online Entrepreneur

Don’t Take My Word For It. Read the Receipts

I’m often the only person in my clients’ lives who will tell them the brutal, unfiltered truth. Because once you’re in the arena – as a founder, an executive, or a high-stakes professional – the honest feedback stops. My role isn’t to be your friend. It’s to be the partner who holds you to the standard of your own ambition.

The following aren’t just “success stories”. They are the receipts of what happens when that standard is met.

The £140M Scale-Up: How Three Brutal Decisions Changed Everything

Not by working harder. By executing sharply. We killed vanity initiatives and re-stacked the leadership calendar, installing a new OS for growth. That’s the power of strategic Business Coaching.

The £500k Board Role at 60: Turning Redundancy into an Endgame

Age is not a ceiling; indecision is. We reframed the game and turned one conversation into a board-level offer worth over £500k. This is what elite Executive Coaching looks like in action.

Results are not promised here. They’re engineered.

The £238k Google Offer: Engineering a High-Stakes Career Change

No-nonsense. We set a non-negotiable target and rebuilt her positioning. She didn’t just find a new job; she engineered a new future. A testament to focused Career Change Coaching.

The difference between noise and domination is one decision.

The 6-Figure Business at 22: From Lockdown PT to £10k/Month

Lockdown. Zero leverage. We built a brand, pricing power, and a simple offer stack. The result: a six-figure run-rate at 23. It proves the system works, no matter the starting point.

If you’re ready for results, I’m not here to inspire you; I’m here to install systems.

And these are just a handful of examples from the 1,500+ clients I’ve coached over 17 years.

This is the standard. £140M scale-ups, £500k board seats, high-stakes career pivots engineered with precision. The common denominator? They didn’t settle for motivation. They installed a new operating system for life and business.

Every success story here started with the same sentence: ‘I thought I was already doing well.’
What changed wasn’t who they were; it was the OS they ran on.

The only question left is: Are you next?

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address

2A Prebend Street
Islington, London N1 8PT

phone number

Mobile: +44 (0) 77 385 146 00
Landline: +44 (0) 208 567 38 77

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